Filling your blog with quality content seems so easy when you first start blogging. You have so many ideas and so much enthusiasm. Whether you blog to support your business, to promote your products or services, or to market affiliate products, you need content. And content creation can become a huge time suck, even if you enjoy the writing process.
Developing a specialist niche comes with extra issues. It can be hard to constantly come up with new ideas on the same narrow topic, and sustain enthusiasm for it over time. You need articles for your blog, more great content for your newsletter or ezine, and even more quality articles if you plan to do guest blogging to promote your blog.
If you run more than one niche blog, as many of us do, the problems multiply. So, before you throw in the towel completely, let me share a few ideas that will help you to load up your blogs and newsletters with quality content you didn’t have to create yourself.
When looking for free content, you have several options. I recommend you use these suggestions to add a variety of content to your blogs and websites. Always use plenty of your own original content too.
Note: Bloggers worry a lot about using ‘duplicate content’ and I’ve had plenty of bloggers ask me if using reprinted material (which is what things like article directories are) is duplicate content. Technically no. We are talking about legally syndicated content here. Not stolen, plagiarised or ‘duplicate’ content. To find out more about the difference between duplicate content and syndicated content, see this article.
Grab some Free Reprint Articles at the Directories
Article directories such as EzineArticles.com are packed with articles that you can reprint on your site. The only requirements are that you do not edit the article in any way and that you include the author’s resource box (or bio) at the end including the link or two that the author has included to his/her website.
It’s a win-win situation. The author gets free advertising. You get free content.
There are one or two negatives to using this type of article. The biggest is the issue of posting those links in the author resource box. You’re sending traffic away from your site, and could lose readers to the click-out before you get them to take action on whatever you have to offer.
Good news! There’s a way to get round the click-out problem.
Use Extra-Special Free Reprint Articles
Sometimes bloggers and marketers with affiliate programs offer articles with a twist. You get to replace the link(s) in the author resource box with YOUR affiliate link for that program.
You’ll find many articles that meet that criteria over at FreeAffiliateArticles.com.
This way, the expert still gets free advertising. And, you, the publisher, still get great content. But, you can also benefit by earning affiliate commissions as well. The two of you split the profit, and your readers still get great content. Win-win-win.
This model definitely adds an increased level of appeal compared to traditional reprint articles.
My Favorite Shortcut: Stock up on PLR articles
PLR articles stands for Private Label Rights articles. PLR articles are usually written by a ghostwriter and sold to several website owners. This means that you (and a limited number of other bloggers) can edit the articles and publish them without being required to link back to anyone or give anyone credit for writing them. You become the expert when using PLR articles.
Customize the articles, tweak them for your market, add an introductory paragraph and a few sentences to wrap up the article (and perhaps recommend a relevant affiliate product). Insert examples or photos or case studies and publish them on your website, or just use them as they are. Either way, you gain a lot of flexibility when working with PLR. Not only that but they are very affordable.
So, How do you Find a Good PLR Service?
Simple. Find a PLR site that’s been around for awhile and offers professionally-written and edited content that’s sold in limited quantities. That will ensure that you’re not getting recycled PLR, but are getting your hands on top-quality content.
My Recommendation for Top Quality PLR, Sold in Very Limited Quantities:
EasyPLR.com has been offering the best niche PLR article packs on the web since 2006. Here’s why I like them and use them:
- Great reputation. Thousands of happy, repeat customers over the years.
- Great quality. The content is written by professional writers on staff and edited by a separate staff member.
- Limited availability. You’re not sharing your articles with thousands of other people.
- Run by a respected internet marketer. Nicole Dean owns EasyPLR.com and is often called the marketer with integrity. She runs her business by her gut and her ethics, not strictly by her pocketbook.
- Excellent customer support. Need any help? They’re there for you.
- Great special offers and the occasional freebie. Make sure you sign up for the newsletter (and always open it, even if you don’t need any PLR right then). Sometimes there are great surprises from this company. You can sign up here.
At the time of writing Easy PLR have a site-wide sale on and are selling many packs off for $5. That’s quite a bargain for the basis of an opt-in freebie that could help you grow your list to the point where you could be making thousands of dollars!
If you’re still not sure about using these PLR resources to create your opt-in freebie, or you’d just like to know more about PLR content, I’d recommend this FREE report, from the lovely Nicole Dean at EasyPLR.com:
Other PLR companies I use:
Each package comes with several short stand-alone pieces of content, which they refer to as ‘blog posts’. Personally, I would either package them together into a downloadable PDF, OR (even better) send them out by autoresponder as a 5-part mini ecourse.
Bonus: Each of the above packages comes with ten editable social media graphics and twenty ‘social blurbs’ (pre-written quotes and snippets to share on social media).
This is a great site for grabbing some bargain PLR content. I don’t buy from them often but I’m on their mailing list and always check out their weekend emails as they often do a $5 special.
If you’ve ever felt overwhelmed by the task of constantly creating new content for your blogs, sites and newsletters, give these tactics a try. They have enabled me to keep blogging for years while still producing my ebooks, reports, and freelance articles.