We talk a lot about the benefits of content marketing here at The Savvy Solopreneur (check out all our articles on content marketing in the archives). The amazing folk over at Skilled.co have put together a great infographic, detailing over 55 proven ways content marketing can benefit your business. Here’s my pick of some of… Read More 55 Ways Content Marketing Can Benefit Your Business
Just one viral, epic blog post can turn your blog (or even your whole business) around, bringing in new readers, subscribers and customers. No-one can promise you viral. You just have to create amazing content, promote it like crazy and pray to the Gods of virality. But the folks over at SmartBlogger.com have put together… Read More Ten Steps To Creating An Epic Blog Post
Recently I wrote a post about setting business goals as a solopreneur, and mentioned my content calendar. I immediately got several questions from readers and subscribers asking about content calendars and how they actually work in practice. So much so, that I re-jigged my own content calendar to write a post that would answer some… Read More Creating A Content Calendar For Your Blog And Business
In order to grow your email list, you need the perfect opt-in freebie, also known as a lead generation magnet. This is basically anything you give away (from a free ebook to an online course) to entice people to sign up to your email list. People don’t hand over their email addresses easily, so you… Read More How To Craft The Perfect Opt-In Freebie, With Minimal Effort
When it comes to making money online, growing your email list is key. It’s also harder than it sounds. Getting people to part with their personal email addresses is surprisingly difficult. Enticing people to sign up relies on providing a valuable opt-in gift. Keeping them there involves providing ongoing value. Disclosure: Links in this post (and… Read More Growing Your Email List With PLR Content
Still wondering if content marketing is worth investing in? Thinking traditional advertising will get you more results in less time? Check out these statistics. Notice number six. That’s a significant statistic. And number ten is worth noting too. The last one that really caught my eye? Number seven. We’re all becoming a lot more visual.… Read More Ten Surprising Content Marketing Statistics