One of the things that will impact your life as a solopreneur is learning to re-purpose your content, allowing you to do the work once and use it over and over again. There’s only one of you but you can use all your content several times, in different ways and on different platforms. The more… Read More How To Re-Purpose Your Content
We’ve talked before here at The Savvy Solopreneur, about the idea of using PLR content in your online business. It’s a great way to produce a lot of content quickly, send out valuable emails to your list, create content upgrades and opt-in gifts, or keep your social media channels full of interesting and engaging content.… Read More How to Use PLR Content To Create Videos
Today I’m welcoming guest blogger, Sophia Smith to the blog, to walk us through how to make a professional product promo video. Whether you’re selling your own products, working for clients, or promoting products as a blogger or online influencer, Sophia has the low-down on how to make your product promo video stand out. *****… Read More How to Make a Professional Product Promo Video
I’m aware that The Savvy Solopreneur attracts a lot of different types of solopreneurs. You are coaches, designers, nutritionists and marketers. You are Etsy shop owners, artists, social media managers and photographers. Some of you are naturals when it comes to creating content for your blog, website or newsletter, and some of you aren’t. For… Read More 5 Questions to Ask When Hiring a Content Creator
No matter what business you’re in, if you’re marketing your products and services then you’re most likely creating content. Lots and lots of content. Blog posts. Emails. Opt-in gifts and content upgrades. Books. Membership programs. Videos. Podcasts… The list is endless. In fact, you probably spend the majority of your workday creating content. And it’s still… Read More Quick & Easy Content Creation Strategies
Whatever type of solopreneur you are, you probably need to create content on a regular basis. Blog posts, website content, social media updates and ad copy, emails to your list, online courses, and digital products, opt-in freebies and content upgrades, checklists, cheat sheets and other extras to provide value to your subscribers. Original content is… Read More 3 Mistakes To Avoid When Writing Your Content
We’ve talked before about the various ways to use PLR content both on your blog and to grow your email list, but there are still plenty of people unsure as to exactly what to do with their PLR. Often the PLR content you’ve acquired sits on your hard drive, instead of being used to save… Read More 8 Excellent Ways To Use PLR Content
There are a few vital steps to take just before you publish a new blog post (and a few more to take just after you hit publish). Use this quick checklist to make sure your post is neat, tidy, error-free, and optimized for search engines. Disclosure: Links in this post (and anywhere on The Savvy Solopreneur) may… Read More Ten Things You Need To Do Before You Publish A New Blog Post
Just one viral, epic blog post can turn your blog (or even your whole business) around, bringing in new readers, subscribers and customers. No-one can promise you viral. You just have to create amazing content, promote it like crazy and pray to the Gods of virality. But the folks over at SmartBlogger.com have put together… Read More Ten Steps To Creating An Epic Blog Post
Recently I wrote a post about setting business goals as a solopreneur, and mentioned my content calendar. I immediately got several questions from readers and subscribers asking about content calendars and how they actually work in practice. So much so, that I re-jigged my own content calendar to write a post that would answer some… Read More Creating A Content Calendar For Your Blog And Business